Introduction
Vuori is a California-based performance clothing brand that has quickly become known in the US for its combination of activewear and lifestyle. Unlike traditional activewear companies, Vuori focuses on versatile garments that integrate seamlessly into everyday life. The products are crafted from high-quality materials, boast a casual West Coast aesthetic, and prioritize comfort and sustainability.
The brand has earned a loyal following among athletes, fitness enthusiasts, and casual wearers alike thanks to its soft fabrics, modern designs, and commitment to responsible production. With collections for both men and women, Vuori has established itself as the go-to brand for anyone seeking high-performance clothing that feels as good as it looks.
Brand Mission
Vuori’s mission is to create activewear inspired by coastal California living, where health, wellness, and mindfulness meet modern design. The goals are:
Performance & Comfort – Versatile clothing that supports an active lifestyle while remaining practical for everyday wear.
Sustainability – Using recycled and organic materials to reduce environmental impact.
Community – We create a culture that promotes balance, well-being, and connection.
Innovation – We combine technical materials with modern design for top-notch results.

Vuori’s trademark, known for its incredibly soft fabric and flattering fit. These joggers are perfect for both relaxing and working out and are among the brand’s most popular items.
For women, Vuori offers performance leggings and yoga pants made from moisture-wicking, breathable materials. They are ideal for workouts, yoga sessions, or casual wear.
Vuori’s Kore Shorts for men and Daily Shorts for women are essential basics. Lightweight, comfortable, and versatile – ideal for both athletic activities and relaxation.
Highlights
Characteristically soft fabrics, especially in sweatpants and leggings
Performance apparel that can also be worn everyday
Sustainable practices, including the use of recycled and organic materials
Modern, California-inspired style that appeals to both men and women
Strong, community-oriented brand identity with a focus on wellness
Versatile collections for fitness, travel, and leisure
Pros and Cons
Pros:
Extremely soft and comfortable fabrics
Versatile designs suitable for training and leisure
Sustainability integrated into product development
Wide selection of men’s and women’s collections
Brand’s reputation for quality and durability
Cons:
Higher price compared to established activewear brands
Limited number of stores compared to global giants
Some customers notice size differences between products
Popular items, like sweatpants, often sell out quickly
Customer Reviews
Customers in the US praise Vuori consistently receives praise for its comfort and fabric quality, especially its Performance Joggers, which many describe as “the softest pants ever.” Shoppers appreciate that the clothing looks stylish enough for everyday wear while performing well during workouts.
Positive reviews highlight the durability, versatility, and sustainability of the products. Many customers state that Vuori has become their preferred brand for both the gym and casual wear.
One drawback is the high price, which can be a barrier for budget-conscious shoppers. Sizing reviews vary, and some customers recommend checking the size charts carefully. Nevertheless, overall satisfaction is very high, and most reviewers agree that the comfort and quality justify the price.
FAQs
Is Vuori sustainable?
Yes, Vuori is committed to sustainability and uses recycled and organic materials in many collections.
Does Vuori offer free shipping in the US?
Shipping is free within the US for orders above a certain value.
Can I wear Vuori clothing outside of the gym?
Yes, Vuori is versatile and can be worn seamlessly from workouts to casual everyday wear.
What is Vuori's return policy?
Vuori generally offers free returns and exchanges within a certain time period, provided the items are in their original condition.
Are Vuori sweatpants worth the money?
Most customers say yes, praising the unmatched softness, quality, and durability of the sweatpants.
Final Verdict
Vuori Clothing US has established itself as a premium activewear brand, distinguished by comfort, style, and sustainability. With popular sweatpants, versatile shorts, and soft everyday essentials, the brand appeals to anyone seeking performance clothing that’s uncompromisingly wearable.
Even though prices are higher than those of traditional competitors, Vuori’s focus on quality, sustainability, and versatile design makes it a worthwhile investment. For those who value comfort, style, and conscious living, Vuori is an excellent choice in the US activewear market.